Image IQ recently had the opportunity to photograph a range of high-quality kitchen rolls for Intertissue, a leading global supplier of tissue paper. The shoot took place at a dedicated kitchen studio, allowing us to create visually appealing and dynamic images that showcase the quality and versatility of Intertissue’s products.
The challenge was to make kitchen rolls, a seemingly everyday product, visually engaging. Our team employed a variety of creative techniques to achieve this, including:
- Dynamic composition: We experimented with different angles and perspectives, capturing the rolls in action and highlighting their unique textures and finishes.
- Creative lighting: We utilized professional lighting techniques to enhance the visual appeal of the rolls, emphasizing their softness and absorbency.
- Lifestyle elements: We incorporated lifestyle elements into the shoot, such as fresh produce, cooking utensils, and stylish kitchenware, to create a sense of context and demonstrate the everyday use of kitchen rolls.
The shoot was a resounding success, resulting in a series of high-quality images that effectively showcase the quality and versatility of Intertissue’s kitchen roll products.